Beyond What We Were

“Beyond What We Were” is a piece about the City of Phoenix and it’s expansion through human connection and integration. Park Central Mall, originally built in 1957, was the first ever shopping mall in Phoenix. Having a site to work with that was so rich in history made it easier to conceptualize a piece that was focused on respect for the past, while also being hopeful for the future.

CLIENT: Park Central


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Copyright Jane Goat 2020